Lyons & Sucher named, branded, and launched Upper West at One Loudoun, a collection of luxury townhomes by Miller & Smith. Our “next level” campaign, which included video, online, collateral, signage, sales center displays and direct mail, helped generate 16 sales in its first five months prior to models opening. It also helped Miller & Smith set a new high mark for Townhome sales in Loudoun County, with several priced over $1M.